{"id":27651,"date":"2026-06-22T19:18:52","date_gmt":"2026-06-22T10:18:52","guid":{"rendered":"http:\/\/mhjn.dothome.co.kr\/%ec%99%b8%ea%b5%ad%ec%9d%b8-%ea%b4%80%ea%b4%91%ea%b0%9d-%ed%95%84%ec%88%98-%ec%87%bc%ed%95%91-%ec%bd%94%ec%8a%a4%eb%a1%9c-%eb%96%a0%ec%98%a4%eb%a5%b8-%ec%95%84%ed%8a%b8%eb%b0%95%ec%8a%a4-%ec%b9%b4\/"},"modified":"2026-08-20T11:10:49","modified_gmt":"2026-08-20T11:10:49","slug":"%ec%99%b8%ea%b5%ad%ec%9d%b8-%ea%b4%80%ea%b4%91%ea%b0%9d-%ed%95%84%ec%88%98-%ec%87%bc%ed%95%91-%ec%bd%94%ec%8a%a4%eb%a1%9c-%eb%96%a0%ec%98%a4%eb%a5%b8-%ec%95%84%ed%8a%b8%eb%b0%95%ec%8a%a4-%ec%b9%b4","status":"publish","type":"post","link":"https:\/\/mhjn.dothome.co.kr\/en\/%ec%99%b8%ea%b5%ad%ec%9d%b8-%ea%b4%80%ea%b4%91%ea%b0%9d-%ed%95%84%ec%88%98-%ec%87%bc%ed%95%91-%ec%bd%94%ec%8a%a4%eb%a1%9c-%eb%96%a0%ec%98%a4%eb%a5%b8-%ec%95%84%ed%8a%b8%eb%b0%95%ec%8a%a4-%ec%b9%b4\/","title":{"rendered":"\uc678\uad6d\uc778 \uad00\uad11\uac1d \ud544\uc218 \uc1fc\ud551 \ucf54\uc2a4\ub85c \ub5a0\uc624\ub978 \uc544\ud2b8\ubc15\uc2a4, \uce74\uc790\ud750\uc2a4\ud0c4 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5 \uc624\ud508"},"content":{"rendered":"

<\/p>\n

KOTRA \uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5 \uae30\ubc18 \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300 \ubcf8\uaca9\ud654,\u00a0\uce74\uc790\ud750\uc2a4\ud0c4 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5\uc5d0 \uc774\uc5b4 \ubd81\ubbf8 \uc2dc\uc7a5 \uc9c4\ucd9c \ucd94\uc9c4<\/span><\/p>\n

\uc11c\uc6b8, \ub300\ud55c\ubbfc\uad6d<\/span>, 2026\ub144 6\uc6d4 22\uc77c<\/span> \/PRNewswire\/ — \uad6d\ub0b4 \ub300\ud45c \ub514\uc790\uc778 \ub9ac\ud14c\uc77c \ube0c\ub79c\ub4dc \uc544\ud2b8\ubc15\uc2a4(ARTBOX)\uac00 \uc911\uc559\uc544\uc2dc\uc544 \uce74\uc790\ud750\uc2a4\ud0c4\uc5d0 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5\uc744 \uc5f4\uace0 \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300\uc5d0 \ub098\uc120\ub2e4.<\/p>\n

\n

\"[\uc774\ubbf8\uc9c0<\/a>
[\uc774\ubbf8\uc9c0 \uc81c\uacf5=\uc544\ud2b8\ubc15\uc2a4]<\/span><\/p>\n<\/div>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc9c0\ub09c 6\uc6d4 20\uc77c \uce74\uc790\ud750\uc2a4\ud0c4 \ucd5c\ub300 \ub3c4\uc2dc \uc54c\ub9c8\ud2f0\uc5d0 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5\uc744 \uc624\ud508\ud588\ub2e4. \uc774\ubc88 \uce74\uc790\ud750\uc2a4\ud0c4 \ub9e4\uc7a5\uc740 \uc544\ud2b8\ubc15\uc2a4\uc640 \ud604\uc9c0 \ud30c\ud2b8\ub108\uc0ac\uac00 \ud611\ub825\ud574 \uac1c\uc124\ud55c \ub9e4\uc7a5\uc73c\ub85c, \ub9e4\uc7a5 \uc900\ube44\ubd80\ud130 \uc6b4\uc601 \uacc4\ud68d \uc218\ub9bd\uae4c\uc9c0 \uc591\uc0ac\uac00 \uacf5\ub3d9\uc73c\ub85c \ucd94\uc9c4\ud588\ub2e4. \ud2b9\ud788 \uc624\ud508 \uae30\ub150 \ud589\uc0ac\ub294 KOTRA\uc758 ‘\uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5’ \uc9c0\uc6d0\uc744 \ubc1b\uc544 \uc9c4\ud589\ub410\uc73c\uba70, KOTRA \uc54c\ub9c8\ud2f0\ubb34\uc5ed\uad00\uc758 \ud604\uc9c0 \uc9c0\uc6d0 \uc544\ub798 \uc8fc\uce74\uc790\ud750\uc2a4\ud0c4 \ub300\ud55c\ubbfc\uad6d \ucd1d\uc601\uc0ac\uad00 \uad00\uacc4\uc790\uac00 \ucc38\uc11d\ud55c \ub9ac\ubcf8 \ucee4\ud305\uc2dd\uc744 \ud1b5\ud574 \uc131\uacf5\uc801\uc73c\ub85c \uac1c\uc810\uc744 \uc54c\ub838\ub2e4.<\/p>\n

\uce74\uc790\ud750\uc2a4\ud0c4 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5 \uc624\ud508\uc740 \ub2e8\uc21c\ud55c \ud574\uc678 \ub9e4\uc7a5 \uac1c\uc124\uc744 \ub118\uc5b4, K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\ub85c\uc11c \uc544\ud2b8\ubc15\uc2a4\uc758 \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300\ub97c \ubcf8\uaca9\ud654\ud558\ub294 \uc758\ubbf8 \uc788\ub294 \uc0ac\ub840\ub2e4.<\/p>\n

1984\ub144 \uc124\ub9bd\ub41c \uc544\ud2b8\ubc15\uc2a4\ub294 \uc804\uad6d 220\uc5ec \uac1c \ub9e4\uc7a5\uacfc \uc628\ub77c\uc778\ubab0 ‘POOM’\uc744 \uc6b4\uc601\ud558\uace0 \uc788\ub294 \ub300\ud55c\ubbfc\uad6d \ub300\ud45c \ub514\uc790\uc778 \ub9ac\ud14c\uc77c \uc804\ubb38 \uae30\uc5c5\uc774\ub2e4. \ubb38\uad6c, \uce90\ub9ad\ud130 \uad7f\uc988, \uc778\ud14c\ub9ac\uc5b4 \uc18c\ud488, \ud328\uc158\uc7a1\ud654, \ud0a4\ub35c\ud2b8 \uc0c1\ud488 \ub4f1 \ub2e4\uc591\ud55c \uce74\ud14c\uace0\ub9ac\uc758 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \uc0c1\ud488\uc744 \uc120\ubcf4\uc774\uba70 2025\ub144 \uc5f0 \ub9e4\ucd9c 2,697\uc5b5 \uc6d0\uc744 \uae30\ub85d\ud588\ub2e4.<\/p>\n

\ud2b9\ud788 \ucd5c\uadfc\uc5d0\ub294 \uc678\uad6d\uc778 \uad00\uad11\uac1d \uc0ac\uc774\uc5d0\uc11c \uc62c\ub9ac\ube0c\uc601, \ub2e4\uc774\uc18c, \ubb34\uc2e0\uc0ac\uc640 \ud568\uaed8 \uc774\ub978\ubc14 ‘\uc62c\ub2e4\uc544\ubb34’\ub85c \ubd88\ub9ac\uba70 \ud55c\uad6d \ubc29\ubb38 \ud544\uc218 \uc1fc\ud551 \ucf54\uc2a4\ub85c \uc8fc\ubaa9\ubc1b\uace0 \uc788\ub2e4. K-\ud31d, K-\ub4dc\ub77c\ub9c8, K-\ucf58\ud150\uce20\ub97c \ud1b5\ud574 \ud55c\uad6d\uc758 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uc5d0 \uad00\uc2ec\uc744 \uac16\uac8c \ub41c \uae00\ub85c\ubc8c \uc18c\ube44\uc790\ub4e4\uc774 \uc544\ud2b8\ubc15\uc2a4\ub97c \ucc3e\uc73c\uba74\uc11c, \ub2e8\uc21c\ud55c \ub9ac\ud14c\uc77c \ube0c\ub79c\ub4dc\ub97c \ub118\uc5b4 ‘\ud55c\uad6d\uc758 \ucde8\ud5a5\uacfc \uac10\uc131\uc744 \uacbd\ud5d8\ud558\ub294 \uacf5\uac04’\uc73c\ub85c \uc778\uc2dd\ub418\uace0 \uc788\ub2e4.<\/p>\n

\uc2e4\uc81c\ub85c \uc544\ud2b8\ubc15\uc2a4\ub294 \uc678\uad6d\uc778 \uace0\uac1d \uc99d\uac00\uc640 \ud568\uaed8 K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uc5d0 \ub300\ud55c \uae00\ub85c\ubc8c \uc218\uc694\ub97c \ud655\uc778\ud574\uc654\uc73c\uba70, \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \ud574\uc678 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \ubcf8\uaca9 \ucd94\uc9c4\ud558\uac8c \ub410\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc9c0\ub09c\ud574\ubd80\ud130 \uc54c\ub9c8\ud2f0 \ub0b4 \ubcf5\ud569\uc1fc\ud551\ubab0\uc5d0 \uc18c\ud615 \uc0f5\uc778\uc0f5(Shop-in-Shop) \ud615\ud0dc\uc758 \ub9e4\uc7a5 3\uacf3\uc744 \uc6b4\uc601\ud558\uba70 \ud604\uc9c0 \uc2dc\uc7a5 \ubc18\uc751\uc744 \ud14c\uc2a4\ud2b8\ud574\uc654\ub2e4. \uadf8 \uacb0\uacfc \ubb38\uad6c\ub958, \uce90\ub9ad\ud130 \uc0c1\ud488, \uc0dd\ud65c\uc18c\ud488 \ub4f1 \ub2e4\uc591\ud55c \uce74\ud14c\uace0\ub9ac\uc5d0\uc11c \uae0d\uc815\uc801\uc778 \uc18c\ube44\uc790 \ubc18\uc751\uc744 \ud655\uc778\ud588\uc73c\uba70, \uc774\ub97c \uae30\ubc18\uc73c\ub85c \ub2e8\ub3c5 \ub9e4\uc7a5 \uc624\ud508\uc744 \uacb0\uc815\ud588\ub2e4.<\/p>\n

\ub9e4\uc7a5\uc774 \ub4e4\uc5b4\uc11c\ub294 \uc54c\ub9c8\ud2f0\ub294 \uce74\uc790\ud750\uc2a4\ud0c4 \ucd5c\ub300 \uc0c1\uc5c5\u2022\ubb38\ud654 \ub3c4\uc2dc\uc774\uc790 \uc911\uc559\uc544\uc2dc\uc544 \uc8fc\uc694 \uacbd\uc81c \uac70\uc810\uc73c\ub85c, \ucd5c\uadfc K-\ud31d\uacfc K-\ub4dc\ub77c\ub9c8\ub97c \uc911\uc2ec\uc73c\ub85c \ud55c\ub958 \uc18c\ube44\uac00 \ube60\ub974\uac8c \ud655\uc0b0\ub418\uace0 \uc788\ub294 \uc9c0\uc5ed\uc774\ub2e4. \ud55c\uad6d \ube0c\ub79c\ub4dc\uc640 \uc18c\ube44\uc7ac\uc5d0 \ub300\ud55c \uad00\uc2ec \ub610\ud55c \uc9c0\uc18d\uc801\uc73c\ub85c \uc99d\uac00\ud558\uace0 \uc788\uc5b4 K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\uc758 \uc131\uc7a5 \uac00\ub2a5\uc131\uc774 \ub192\uc740 \uc2dc\uc7a5\uc73c\ub85c \ud3c9\uac00\ubc1b\uace0 \uc788\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc774\ubc88 \ub9e4\uc7a5\uc744 \ud1b5\ud574 \ubb38\uad6c\ub958, \uce90\ub9ad\ud130 \uad7f\uc988, \uc778\ud615, \uc0dd\ud65c\uc18c\ud488 \ub4f1 K-\uac10\uc131\uc744 \ub2f4\uc740 \ub2e4\uc591\ud55c \uc0c1\ud488\uc744 \uc120\ubcf4\uc774\uba70 \ud604\uc9c0 \uc18c\ube44\uc790\ub4e4\uacfc\uc758 \uc811\uc810\uc744 \ud655\ub300\ud560 \uacc4\ud68d\uc774\ub2e4.<\/p>\n

\uc624\ud508 \ub2f9\uc77c \uc54c\ub9c8\ud2f0 \uc9c1\uc601\uc810 \ub9e4\uc7a5\uc5d0\ub294 \uc544\ud2b8\ubc15\uc2a4\uc758 \ub514\uc790\uc778 \ubb38\uad6c\uc640 \uce90\ub9ad\ud130 \uc0c1\ud488 \ub4f1\uc744 \uccb4\ud5d8\ud558\uace0 \uad6c\ub9e4\ud558\ub824\ub294 \ud604\uc9c0 \uc18c\ube44\uc790\ub4e4\uc744 \uc704\ud55c \ud55c\uc815\ud310 \uad7f\uc988 \uc99d\uc815 \ubc0f \ub7ed\ud0a4\ub4dc\ub85c\uc6b0 \ud504\ub85c\ubaa8\uc158\uc744 \uc9c4\ud589\ud558\uba70 \ud604\uc9c0 \uc18c\ube44\uc790\ub4e4\uacfc\uc758 \uc811\uc810\uc744 \ub113\ud614\ub2e4\uace0 \uc804\ud588\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc774\ubc88 \uce74\uc790\ud750\uc2a4\ud0c4 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5 \uc624\ud508\uc744 \uc2dc\uc791\uc73c\ub85c KOTRA\uc758 ‘\uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5’\uacfc \uc5f0\uacc4\ud55c \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300\uc5d0 \uc18d\ub3c4\ub97c \ub0bc \uacc4\ud68d\uc774\ub2e4.<\/p>\n

\ud2b9\ud788 2026\ub144 \ud558\ubc18\uae30 \ubd81\ubbf8 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \uc704\ud55c LA \ud31d\uc5c5\uc2a4\ud1a0\uc5b4 \uc6b4\uc601\uc744 \ucd94\uc9c4\ud558\uace0 \uc788\uc73c\uba70, \uc774\ub97c \ud1b5\ud574 \ubbf8\uad6d \uc2dc\uc7a5 \ub0b4 \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4 \uc81c\uace0\uc640 \ud604\uc9c0 \uc18c\ube44\uc790 \ubc18\uc751 \uac80\uc99d\uc744 \uc704\ud55c \uc811\uc810\uc744 \ud655\ub300\ud574 \ub098\uac08 \uc608\uc815\uc774\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4 \uae00\ub85c\ubc8c\uc0ac\uc5c5\ubd80 \uad00\uacc4\uc790\ub294 “\ucd5c\uadfc K-\ucf58\ud150\uce20 \ud655\uc0b0\uacfc \ud568\uaed8 \ud55c\uad6d\uc758 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uacfc \ub514\uc790\uc778 \uc0c1\ud488\uc5d0 \ub300\ud55c \uae00\ub85c\ubc8c \uad00\uc2ec\uc774 \ube60\ub974\uac8c \ub192\uc544\uc9c0\uace0 \uc788\ub2e4”\uba70 “\uce74\uc790\ud750\uc2a4\ud0c4\uc744 \uc2dc\uc791\uc73c\ub85c \ubd81\ubbf8\uc640 \uc720\ub7fd \ub4f1 \uc8fc\uc694 \uc2dc\uc7a5\uc5d0\uc11c\ub3c4 \uc544\ud2b8\ubc15\uc2a4\ub9cc\uc758 \uac10\uc131\uacfc \uacbd\ud5d8\uc744 \uc804\ub2ec\ud560 \uc218 \uc788\ub294 \uacf5\uac04\uc744 \ud655\ub300\ud574 \ub098\uac08 \uacc4\ud68d”\uc774\ub77c\uace0 \ub9d0\ud588\ub2e4.<\/p>\n

\uc774\uc5b4 “KOTRA \uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5\uc740 \ud574\uc678 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \uc900\ube44\ud558\ub294 \uad6d\ub0b4 \uc720\ud1b5\uae30\uc5c5\uc5d0\uac8c \uc2e4\uc9c8\uc801\uc778 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc0ac\uc5c5”\uc774\ub77c\uba70 “\uc774\ubc88 \uce74\uc790\ud750\uc2a4\ud0c4 \uc9c4\ucd9c \uc0ac\ub840\ub97c \ubc14\ud0d5\uc73c\ub85c K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\uc758 \ud574\uc678 \uc131\uacf5 \ubaa8\ub378\uc744 \ub9cc\ub4e4\uc5b4 \ub098\uac00\uaca0\ub2e4”\uace0 \ubc1d\ud614\ub2e4.<\/p>\n

[\uc544\ud2b8\ubc15\uc2a4 \uc18c\uac1c]<\/p>\n

\u321c\uc544\ud2b8\ubc15\uc2a4\ub294 1984\ub144 \uc124\ub9bd\ub41c \ub300\ud55c\ubbfc\uad6d \ub300\ud45c \ub514\uc790\uc778 \ub9ac\ud14c\uc77c \uc804\ubb38 \uae30\uc5c5\uc73c\ub85c, \uc804\uad6d 220\uc5ec \uac1c \ub9e4\uc7a5\uacfc \uc628\ub77c\uc778\ubab0 ‘POOM’\uc744 \uc6b4\uc601\ud558\uace0 \uc788\ub2e4. \ubb38\uad6c\u2022\uc0dd\ud65c\uc18c\ud488\u2022\uce90\ub9ad\ud130 \uad7f\uc988\u2022\ud328\uc158\uc7a1\ud654 \ub4f1 \ub2e4\uc591\ud55c \uce74\ud14c\uace0\ub9ac\uc758 \ub514\uc790\uc778 \uc0c1\ud488\uc744 \uc120\ubcf4\uc774\uba70 \uad6d\ub0b4\ub97c \ub118\uc5b4 \uae00\ub85c\ubc8c \uc2dc\uc7a5\uc5d0\uc11c\ub3c4 K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\ub85c \uc131\uc7a5\ud558\uace0 \uc788\ub2e4.<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

<\/p>\n

<\/p>\n

KOTRA \uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5 \uae30\ubc18 \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300 \ubcf8\uaca9\ud654,\u00a0\uce74\uc790\ud750\uc2a4\ud0c4 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5\uc5d0 \uc774\uc5b4 \ubd81\ubbf8 \uc2dc\uc7a5 \uc9c4\ucd9c \ucd94\uc9c4<\/span><\/p>\n

\uc11c\uc6b8, \ub300\ud55c\ubbfc\uad6d<\/span>, 2026\ub144 6\uc6d4 22\uc77c<\/span> \/PRNewswire\/ — \uad6d\ub0b4 \ub300\ud45c \ub514\uc790\uc778 \ub9ac\ud14c\uc77c \ube0c\ub79c\ub4dc \uc544\ud2b8\ubc15\uc2a4(ARTBOX)\uac00 \uc911\uc559\uc544\uc2dc\uc544 \uce74\uc790\ud750\uc2a4\ud0c4\uc5d0 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5\uc744 \uc5f4\uace0 \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300\uc5d0 \ub098\uc120\ub2e4.<\/p>\n

\n

\"[\uc774\ubbf8\uc9c0<\/a>
[\uc774\ubbf8\uc9c0 \uc81c\uacf5=\uc544\ud2b8\ubc15\uc2a4]<\/span><\/p>\n<\/div>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc9c0\ub09c 6\uc6d4 20\uc77c \uce74\uc790\ud750\uc2a4\ud0c4 \ucd5c\ub300 \ub3c4\uc2dc \uc54c\ub9c8\ud2f0\uc5d0 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5\uc744 \uc624\ud508\ud588\ub2e4. \uc774\ubc88 \uce74\uc790\ud750\uc2a4\ud0c4 \ub9e4\uc7a5\uc740 \uc544\ud2b8\ubc15\uc2a4\uc640 \ud604\uc9c0 \ud30c\ud2b8\ub108\uc0ac\uac00 \ud611\ub825\ud574 \uac1c\uc124\ud55c \ub9e4\uc7a5\uc73c\ub85c, \ub9e4\uc7a5 \uc900\ube44\ubd80\ud130 \uc6b4\uc601 \uacc4\ud68d \uc218\ub9bd\uae4c\uc9c0 \uc591\uc0ac\uac00 \uacf5\ub3d9\uc73c\ub85c \ucd94\uc9c4\ud588\ub2e4. \ud2b9\ud788 \uc624\ud508 \uae30\ub150 \ud589\uc0ac\ub294 KOTRA\uc758 ‘\uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5’ \uc9c0\uc6d0\uc744 \ubc1b\uc544 \uc9c4\ud589\ub410\uc73c\uba70, KOTRA \uc54c\ub9c8\ud2f0\ubb34\uc5ed\uad00\uc758 \ud604\uc9c0 \uc9c0\uc6d0 \uc544\ub798 \uc8fc\uce74\uc790\ud750\uc2a4\ud0c4 \ub300\ud55c\ubbfc\uad6d \ucd1d\uc601\uc0ac\uad00 \uad00\uacc4\uc790\uac00 \ucc38\uc11d\ud55c \ub9ac\ubcf8 \ucee4\ud305\uc2dd\uc744 \ud1b5\ud574 \uc131\uacf5\uc801\uc73c\ub85c \uac1c\uc810\uc744 \uc54c\ub838\ub2e4.<\/p>\n

\uce74\uc790\ud750\uc2a4\ud0c4 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5 \uc624\ud508\uc740 \ub2e8\uc21c\ud55c \ud574\uc678 \ub9e4\uc7a5 \uac1c\uc124\uc744 \ub118\uc5b4, K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\ub85c\uc11c \uc544\ud2b8\ubc15\uc2a4\uc758 \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300\ub97c \ubcf8\uaca9\ud654\ud558\ub294 \uc758\ubbf8 \uc788\ub294 \uc0ac\ub840\ub2e4.<\/p>\n

1984\ub144 \uc124\ub9bd\ub41c \uc544\ud2b8\ubc15\uc2a4\ub294 \uc804\uad6d 220\uc5ec \uac1c \ub9e4\uc7a5\uacfc \uc628\ub77c\uc778\ubab0 ‘POOM’\uc744 \uc6b4\uc601\ud558\uace0 \uc788\ub294 \ub300\ud55c\ubbfc\uad6d \ub300\ud45c \ub514\uc790\uc778 \ub9ac\ud14c\uc77c \uc804\ubb38 \uae30\uc5c5\uc774\ub2e4. \ubb38\uad6c, \uce90\ub9ad\ud130 \uad7f\uc988, \uc778\ud14c\ub9ac\uc5b4 \uc18c\ud488, \ud328\uc158\uc7a1\ud654, \ud0a4\ub35c\ud2b8 \uc0c1\ud488 \ub4f1 \ub2e4\uc591\ud55c \uce74\ud14c\uace0\ub9ac\uc758 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \uc0c1\ud488\uc744 \uc120\ubcf4\uc774\uba70 2025\ub144 \uc5f0 \ub9e4\ucd9c 2,697\uc5b5 \uc6d0\uc744 \uae30\ub85d\ud588\ub2e4.<\/p>\n

\ud2b9\ud788 \ucd5c\uadfc\uc5d0\ub294 \uc678\uad6d\uc778 \uad00\uad11\uac1d \uc0ac\uc774\uc5d0\uc11c \uc62c\ub9ac\ube0c\uc601, \ub2e4\uc774\uc18c, \ubb34\uc2e0\uc0ac\uc640 \ud568\uaed8 \uc774\ub978\ubc14 ‘\uc62c\ub2e4\uc544\ubb34’\ub85c \ubd88\ub9ac\uba70 \ud55c\uad6d \ubc29\ubb38 \ud544\uc218 \uc1fc\ud551 \ucf54\uc2a4\ub85c \uc8fc\ubaa9\ubc1b\uace0 \uc788\ub2e4. K-\ud31d, K-\ub4dc\ub77c\ub9c8, K-\ucf58\ud150\uce20\ub97c \ud1b5\ud574 \ud55c\uad6d\uc758 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uc5d0 \uad00\uc2ec\uc744 \uac16\uac8c \ub41c \uae00\ub85c\ubc8c \uc18c\ube44\uc790\ub4e4\uc774 \uc544\ud2b8\ubc15\uc2a4\ub97c \ucc3e\uc73c\uba74\uc11c, \ub2e8\uc21c\ud55c \ub9ac\ud14c\uc77c \ube0c\ub79c\ub4dc\ub97c \ub118\uc5b4 ‘\ud55c\uad6d\uc758 \ucde8\ud5a5\uacfc \uac10\uc131\uc744 \uacbd\ud5d8\ud558\ub294 \uacf5\uac04’\uc73c\ub85c \uc778\uc2dd\ub418\uace0 \uc788\ub2e4.<\/p>\n

\uc2e4\uc81c\ub85c \uc544\ud2b8\ubc15\uc2a4\ub294 \uc678\uad6d\uc778 \uace0\uac1d \uc99d\uac00\uc640 \ud568\uaed8 K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uc5d0 \ub300\ud55c \uae00\ub85c\ubc8c \uc218\uc694\ub97c \ud655\uc778\ud574\uc654\uc73c\uba70, \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \ud574\uc678 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \ubcf8\uaca9 \ucd94\uc9c4\ud558\uac8c \ub410\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc9c0\ub09c\ud574\ubd80\ud130 \uc54c\ub9c8\ud2f0 \ub0b4 \ubcf5\ud569\uc1fc\ud551\ubab0\uc5d0 \uc18c\ud615 \uc0f5\uc778\uc0f5(Shop-in-Shop) \ud615\ud0dc\uc758 \ub9e4\uc7a5 3\uacf3\uc744 \uc6b4\uc601\ud558\uba70 \ud604\uc9c0 \uc2dc\uc7a5 \ubc18\uc751\uc744 \ud14c\uc2a4\ud2b8\ud574\uc654\ub2e4. \uadf8 \uacb0\uacfc \ubb38\uad6c\ub958, \uce90\ub9ad\ud130 \uc0c1\ud488, \uc0dd\ud65c\uc18c\ud488 \ub4f1 \ub2e4\uc591\ud55c \uce74\ud14c\uace0\ub9ac\uc5d0\uc11c \uae0d\uc815\uc801\uc778 \uc18c\ube44\uc790 \ubc18\uc751\uc744 \ud655\uc778\ud588\uc73c\uba70, \uc774\ub97c \uae30\ubc18\uc73c\ub85c \ub2e8\ub3c5 \ub9e4\uc7a5 \uc624\ud508\uc744 \uacb0\uc815\ud588\ub2e4.<\/p>\n

\ub9e4\uc7a5\uc774 \ub4e4\uc5b4\uc11c\ub294 \uc54c\ub9c8\ud2f0\ub294 \uce74\uc790\ud750\uc2a4\ud0c4 \ucd5c\ub300 \uc0c1\uc5c5\u2022\ubb38\ud654 \ub3c4\uc2dc\uc774\uc790 \uc911\uc559\uc544\uc2dc\uc544 \uc8fc\uc694 \uacbd\uc81c \uac70\uc810\uc73c\ub85c, \ucd5c\uadfc K-\ud31d\uacfc K-\ub4dc\ub77c\ub9c8\ub97c \uc911\uc2ec\uc73c\ub85c \ud55c\ub958 \uc18c\ube44\uac00 \ube60\ub974\uac8c \ud655\uc0b0\ub418\uace0 \uc788\ub294 \uc9c0\uc5ed\uc774\ub2e4. \ud55c\uad6d \ube0c\ub79c\ub4dc\uc640 \uc18c\ube44\uc7ac\uc5d0 \ub300\ud55c \uad00\uc2ec \ub610\ud55c \uc9c0\uc18d\uc801\uc73c\ub85c \uc99d\uac00\ud558\uace0 \uc788\uc5b4 K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\uc758 \uc131\uc7a5 \uac00\ub2a5\uc131\uc774 \ub192\uc740 \uc2dc\uc7a5\uc73c\ub85c \ud3c9\uac00\ubc1b\uace0 \uc788\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc774\ubc88 \ub9e4\uc7a5\uc744 \ud1b5\ud574 \ubb38\uad6c\ub958, \uce90\ub9ad\ud130 \uad7f\uc988, \uc778\ud615, \uc0dd\ud65c\uc18c\ud488 \ub4f1 K-\uac10\uc131\uc744 \ub2f4\uc740 \ub2e4\uc591\ud55c \uc0c1\ud488\uc744 \uc120\ubcf4\uc774\uba70 \ud604\uc9c0 \uc18c\ube44\uc790\ub4e4\uacfc\uc758 \uc811\uc810\uc744 \ud655\ub300\ud560 \uacc4\ud68d\uc774\ub2e4.<\/p>\n

\uc624\ud508 \ub2f9\uc77c \uc54c\ub9c8\ud2f0 \uc9c1\uc601\uc810 \ub9e4\uc7a5\uc5d0\ub294 \uc544\ud2b8\ubc15\uc2a4\uc758 \ub514\uc790\uc778 \ubb38\uad6c\uc640 \uce90\ub9ad\ud130 \uc0c1\ud488 \ub4f1\uc744 \uccb4\ud5d8\ud558\uace0 \uad6c\ub9e4\ud558\ub824\ub294 \ud604\uc9c0 \uc18c\ube44\uc790\ub4e4\uc744 \uc704\ud55c \ud55c\uc815\ud310 \uad7f\uc988 \uc99d\uc815 \ubc0f \ub7ed\ud0a4\ub4dc\ub85c\uc6b0 \ud504\ub85c\ubaa8\uc158\uc744 \uc9c4\ud589\ud558\uba70 \ud604\uc9c0 \uc18c\ube44\uc790\ub4e4\uacfc\uc758 \uc811\uc810\uc744 \ub113\ud614\ub2e4\uace0 \uc804\ud588\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4\ub294 \uc774\ubc88 \uce74\uc790\ud750\uc2a4\ud0c4 \uccab \ub2e8\ub3c5 \ub9e4\uc7a5 \uc624\ud508\uc744 \uc2dc\uc791\uc73c\ub85c KOTRA\uc758 ‘\uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5’\uacfc \uc5f0\uacc4\ud55c \uae00\ub85c\ubc8c \uc0ac\uc5c5 \ud655\ub300\uc5d0 \uc18d\ub3c4\ub97c \ub0bc \uacc4\ud68d\uc774\ub2e4.<\/p>\n

\ud2b9\ud788 2026\ub144 \ud558\ubc18\uae30 \ubd81\ubbf8 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \uc704\ud55c LA \ud31d\uc5c5\uc2a4\ud1a0\uc5b4 \uc6b4\uc601\uc744 \ucd94\uc9c4\ud558\uace0 \uc788\uc73c\uba70, \uc774\ub97c \ud1b5\ud574 \ubbf8\uad6d \uc2dc\uc7a5 \ub0b4 \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4 \uc81c\uace0\uc640 \ud604\uc9c0 \uc18c\ube44\uc790 \ubc18\uc751 \uac80\uc99d\uc744 \uc704\ud55c \uc811\uc810\uc744 \ud655\ub300\ud574 \ub098\uac08 \uc608\uc815\uc774\ub2e4.<\/p>\n

\uc544\ud2b8\ubc15\uc2a4 \uae00\ub85c\ubc8c\uc0ac\uc5c5\ubd80 \uad00\uacc4\uc790\ub294 “\ucd5c\uadfc K-\ucf58\ud150\uce20 \ud655\uc0b0\uacfc \ud568\uaed8 \ud55c\uad6d\uc758 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uacfc \ub514\uc790\uc778 \uc0c1\ud488\uc5d0 \ub300\ud55c \uae00\ub85c\ubc8c \uad00\uc2ec\uc774 \ube60\ub974\uac8c \ub192\uc544\uc9c0\uace0 \uc788\ub2e4”\uba70 “\uce74\uc790\ud750\uc2a4\ud0c4\uc744 \uc2dc\uc791\uc73c\ub85c \ubd81\ubbf8\uc640 \uc720\ub7fd \ub4f1 \uc8fc\uc694 \uc2dc\uc7a5\uc5d0\uc11c\ub3c4 \uc544\ud2b8\ubc15\uc2a4\ub9cc\uc758 \uac10\uc131\uacfc \uacbd\ud5d8\uc744 \uc804\ub2ec\ud560 \uc218 \uc788\ub294 \uacf5\uac04\uc744 \ud655\ub300\ud574 \ub098\uac08 \uacc4\ud68d”\uc774\ub77c\uace0 \ub9d0\ud588\ub2e4.<\/p>\n

\uc774\uc5b4 “KOTRA \uc720\ud1b5\uae30\uc5c5 \ud574\uc678\uc9c4\ucd9c \uc9c0\uc6d0\uc0ac\uc5c5\uc740 \ud574\uc678 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \uc900\ube44\ud558\ub294 \uad6d\ub0b4 \uc720\ud1b5\uae30\uc5c5\uc5d0\uac8c \uc2e4\uc9c8\uc801\uc778 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc0ac\uc5c5”\uc774\ub77c\uba70 “\uc774\ubc88 \uce74\uc790\ud750\uc2a4\ud0c4 \uc9c4\ucd9c \uc0ac\ub840\ub97c \ubc14\ud0d5\uc73c\ub85c K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\uc758 \ud574\uc678 \uc131\uacf5 \ubaa8\ub378\uc744 \ub9cc\ub4e4\uc5b4 \ub098\uac00\uaca0\ub2e4”\uace0 \ubc1d\ud614\ub2e4.<\/p>\n

[\uc544\ud2b8\ubc15\uc2a4 \uc18c\uac1c]<\/p>\n

\u321c\uc544\ud2b8\ubc15\uc2a4\ub294 1984\ub144 \uc124\ub9bd\ub41c \ub300\ud55c\ubbfc\uad6d \ub300\ud45c \ub514\uc790\uc778 \ub9ac\ud14c\uc77c \uc804\ubb38 \uae30\uc5c5\uc73c\ub85c, \uc804\uad6d 220\uc5ec \uac1c \ub9e4\uc7a5\uacfc \uc628\ub77c\uc778\ubab0 ‘POOM’\uc744 \uc6b4\uc601\ud558\uace0 \uc788\ub2e4. \ubb38\uad6c\u2022\uc0dd\ud65c\uc18c\ud488\u2022\uce90\ub9ad\ud130 \uad7f\uc988\u2022\ud328\uc158\uc7a1\ud654 \ub4f1 \ub2e4\uc591\ud55c \uce74\ud14c\uace0\ub9ac\uc758 \ub514\uc790\uc778 \uc0c1\ud488\uc744 \uc120\ubcf4\uc774\uba70 \uad6d\ub0b4\ub97c \ub118\uc5b4 \uae00\ub85c\ubc8c \uc2dc\uc7a5\uc5d0\uc11c\ub3c4 K-\ub77c\uc774\ud504\uc2a4\ud0c0\uc77c \ube0c\ub79c\ub4dc\ub85c \uc131\uc7a5\ud558\uace0 \uc788\ub2e4.<\/p>\n

<\/div>\n

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